American Association of Family and Consumer Sciences (AAFCS) - Graduate Fellowships

NEW! Marketing Playbook

This PDF document, titled 'NEW! Marketing Playbook', is a guide for Family and Consumer Sciences (FCS) educators. It provides strategies, messages, and ready-to-use content to generate support for FCS education programs and recruit new FCS educators. The playbook includes sections on understanding the goals, target audience, core messages, and how to measure marketing effectiveness, along with resources like press releases and social media posts.